UNIVERSAL & ILLUMINATION - SING 2 PITCH
UNIVERSAL & ILLUMINATION - SING 2 PITCH
UNIVERSAL & ILLUMINATION - SING 2 PITCH
CREATIVE COPYWRITER
SCENES TO SCREENS WEBSITE
Sole Staff Writer about Film & TV Production
COPYWRITING FOR FILM & TV PITCH DECKS
Copywriting for film & TV pitch decks and is similar to the commercial treatments of the advertising world. The film and TV shows are the "product" or brand that is being sold to investors and production companies.
IT WAS A GOOD DAY - ANIMATED SERIES
It Was a Good Day is a hip-hop animated series that posed a unique challenge in terms of the copy. The creator requested that everything be written as if the deck itself was an employment file at a temp agency about the main character, Diz. Descriptions of the characters, the look and feel, and the overall premise of the show had to be crafted to fulfill that framework.
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BEYOND THE BEAT - REALITY SERIES
Beyond the Beat is a music competition reality TV show that focuses on the team behind the talent - A&R. The copy had to not only educate people about what A&R is, but also show how and why this music show would be different from the rest.
SHARONDA OFFICIAL - REALITY TV SERIES
Sharonda Official is a reality show starring Love & Hip Hop Atlanta's star and salon owner, Sharonda Official. The focus of this pitch deck was to show off her team with punchy tag lines and fresh, but simple identifiers.
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POO BEAR - KEYNOTE SPEAKER DECK
This deck for legendary music producer Poo Bear (who has worked with Justin Bieber, Skrillex, and DJ Khaled to name a few) had an entirely different goal than the film and TV decks. In this instance, Poo Bear is the brand that we were selling. Poo Bear wanted to share his knowledge and experience with others by booking speaking engagements at colleges, universities, and conferences.
